We specialize in ensuring the consistent execution of commercial strategy. While an organization’s key business priorities are often well defined, translating those priorities into consistent customer-facing execution can be a challenging and demanding process.
Our Four Disciplines of Consultative Selling framework enables us to quickly identify the challenges of today’s business environment and strengthen the alignment of processes, capabilities, and information systems to support effective sales execution.
“We turned to Ingouville with the need to redesign our Leaders Program (…) The working experience was excellent. (…) The result was a program that enabled new leaders to develop essential skills for leading teams, strengthen communication, and enhance delegation, leaving a profound impact on each of them. (…) We highly recommend them as strategic partners for leadership development initiatives.”
We collaborated with Ingouville amidst the pandemic and during a complete cultural transformation of our commercial team. We designed and implemented a program for the entire sales team, aimed at raising their awareness and training them regarding the impending paradigm shift. Today, 85% of our commercial transactions are conducted entirely digitally, and the salesperson adds value in a different capacity, acting as a point-of-sale consultant.
“From the Health Care Affairs & Market Access area at Boehringer Ingelheim, we worked with Ingouville in the midst of an organisational change process, both in terms of structure and strategy (…) The consultancy quickly understood our needs, speaking the language of the industry and challenging us with an innovative proposal (…)”
“We worked with Ingouville on a training programme for internal trainers (…) The programme achieved excellent results in terms of effectiveness and participant satisfaction. Its key highlights were: the quality of facilitation by Ingouville’s consultants, the professionalism in coordination and implementation from start to finish, and the user-centred approach, encouraging feedback.”
“We worked with Ingouville to design a commercial negotiation methodology with the aim of positioning ourselves as strategic partners for our clients. (…) I would highlight the consultancy’s rapid understanding of business issues, the complexity of each channel, and their ability to establish a lasting methodology within the team. Highly recommended.”
“Ingouville has been a strategic partner in the evolution of our commercial team in the CARICAM region, seamlessly connecting business strategy priorities and changes with commercial execution (…) They achieved a high level of understanding of our challenges, providing us with very valuable insights related to our business moment (…)”
From Bayer’s Vegetable business, we were looking for a consultancy to help us implement certain training opportunities we were identifying in the commercial team (…) and we found Ingouville. Beyond fulfilling the request to deliver training, they sought ways to create a program that aligned with the team’s needs in a practical and dynamic format, conducting co-creation sessions with key business stakeholders to offer something that matched the challenges we faced and captured the best practices already being implemented in the region
“We turned to Ingouville in the midst of a profound transformation of the business and the commercial strategy, which involved, among other things, a change in the team in every sense (…) After the brief and the first meetings, Tomás Donovan and his team were not only quick to understand our needs, but in some respects they shaped and added value to our own definitions of what we wanted(…)”
“After many years of conducting internal training programs, we decided to turn to Ingouville to help us deliver consultative selling workshops. The first detail that caught my attention was the effort and dedication put into creating a tailored workshop. Based on multiple interviews, they managed to structure a training program using Accenture’s own language, which naturally resulted in very high engagement from the audience (…)”
“Together with the consultancy, we carried out a diagnostic assessment and set up design workshops with branch representatives, and then moved on to the rollout of the proposal. What we highlight is that co-creation journey with the partner, the speed of response, and the management of the training design. The latter includes clearly defined work stages in terms of timelines, deliverables, and solutions, where the customisation of deliverables could be seen, NX style (…)”
